Cross-bidding in simultaneous online auctions: Antecedents and consequences
نویسندگان
چکیده
Cross-bidding is a new strategy used in online auctions. The bidder simultaneously monitors several identical auctions, taking advantage of their price differential. We examined the determinants and outcomes of cross-bidding behavior and the contingent factors that shape it. Using empirical data, we demonstrated that cross-bidders can realize significant price discounts compared to non-cross-bidders; the number of experienced bidders in an auction market contributes to more cross-bidding; and this effect is positively moderated by market liquidity of the product being auctioned. 2010 Elsevier B.V. All rights reserved.
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ورودعنوان ژورنال:
- Information & Management
دوره 47 شماره
صفحات -
تاریخ انتشار 2010